Josh was invited to speak for a Marketing class at Vincennes University - Jasper Campus.Read More
Dean Vonderheide needed campaign management and marketing for his City Council Election Bid.
- Graphic design of all campaign materials
- Reviewed and edited campaign communications and advertising
- "On the ground" marketing during parades and other local events
- Campaign strategy
We donate our brand assets and help build a co-working space as a Founding Board Member for Current Blend.Read More
Always Indiana is an apparel company based in Southern Indiana.
Always Indiana started as a conversation between Josh Premuda and Courtney Knies. Both of them wanted to celebrate the area they lived in. We participated (via Josh) throughout the entire process: from ideation to design to production to fulfillment.
White River Hops is a startup hops farm in Haysville, Indiana. They came to us looking for marketing help. We started with the brand identity and continued by developing the website. We also worked with them on sales materials, marketing communications and social media advisement.
The story of Smalley Coffee is a long and winding road, combining a number of ideas, memories, and passions.
Putting a coffee shop in an Airstream has long been a dream of mine (Josh Premuda).
In 2002, I started I started tinkering in the kitchen with coffee. I’d try different roasts, grinds and brew methods. My kitchen looked like a laboratory. I got rather obsessed with making coffee. I’d seek out new shops, new methods and work to make the “perfect” cup.
It was about that time that I started obsessing about Airstream campers. I’d always loved traveling and some of my fondest moments where the vacations I spent with my grandparents in their RV. They always had an RV – from a pop-up trailer to VW Vanagon to a Winnebego, that’s how they chose to vacation.
The vacations I spent with my Grandma and Grandpa Smalley in their RV has always stuck with me. Since I can remember I always had a fascination with Airstream campers; I’ve always loved the design of the “Silver Bullet”. I’ve dreamt of spending my days exploring the US, living in an Airstream.
I spent more time than I should have looking to buy a trailer to see the country. I never did get to take the trip, but still daydream about it.
One Sunday morning in 2002, I had a moment of zen; I should build a coffee shop in an Airstream. The dream was born. I put pen to paper and wrote out the business plan for “Basecamp Coffee”.
I moved to Jasper in 2009. I found a great cup of coffee at Sozo and spent time working there and picking up my morning cup. I was sad to see it close.
Late one night in 2012 I dusted off the business plan for “Basecamp Coffee”, I found an Airstream and decided I was going to try to make my dream a reality. It took two years of building and planning to get the Airstream ready.
As I was thinking about a name for my shop, I learned about a similar venture my Grandpa started when he was younger. he opened a diner in Concord, Michigan, “Smalley’s, the Hot Spot”. I’ve always looked up to my Grandpa Smalley. He passed away in 2012, but it wasn’t before he learned of Smalley Coffee. I told him that I was following his footsteps of opening a coffee shop. He loved the name.
Named after my Grandfather, I’ve tried to build Smalley Coffee around his values: thoughtful, quality, reliability, honesty and commitment.
I hope you enjoy Smalley Coffee as much as I’ve enjoyed building it. I hope Grandpa is proud.
November 29, 2005 was launch day for www.turkeytwitter.com. It was a way to track what everyone is thankful for this Thanksgiving.
The site was thrown together quickly -- one day -- but worked well tracking, and graphing, what people were thankful for. The site was based off using the #turkeytwitter hashtags to track. We used the Twitter API to track and post tweets and used the Google Charts API to add a few graphs and tag clouds for visual reference.
The motivation for this was a social experiment to see what people were (most) thankful for.